How To End Your Relationship (With Single-Use Plastic)

What’s your longest relationship? 5 years? 10? 20? How about 115 years? That’s how long the earth has been in a relationship with plastic. 

  • Opinion

4 min read • 0 Comments

Slamming The Door On Hate Speech

While we encourage the sharing of views and opinions, we will not tolerate any form of hate speech. Any comments that cross that line will be deleted from our comment sections.

  • Opinion

2 min read • 0 Comments

Unite For Ukraine - Help Us Raise £100,000

We are all witnessing the horrific and tragic events in Ukraine unfold before our eyes. As a brand and individual sometimes it's hard to know how to react to such heartbreak and the truth is no matter what we do it isn't enough. ⁠⁠

  • Sweatucation

3 min read • 0 Comments

Fussy Joins 1% For The Planet

1% for the planet was founded by Yvon Chouinard and Craig Mathews, who both decided to give 1% of their business sales back to the planet, even if their companies weren’t profitable. 

  • Behind The Screens

2 min read • 0 Comments

What's The Deal With Flying & The Environment

Flying is often touted as one of the worst causes of global emissions, but in reality, it accounts for 2.5% of all global carbon emissions - electricity production, building infrastructure, agriculture and forestry all have much higher total emissions.

  • Sweatucation

4 min read • 0 Comments

Wake Up And Smell The Climate Crisis

This Earth Day, we're not actually launching anything. In fact, we're doing an anti-launch. Earth day is all about driving support and awareness for environmental protection... not driving sales. 

  • Sweatucation

3 min read • 0 Comments

Exploring Digital Sustainability

Digital sustainability is the same as many other types of sustainability discussions. It looks at how we can make our digital footprint as sustainable as possible, both on a worldwide scale and on an individual level

  • Sweatucation

5 min read • 0 Comments

Happy Mother Earth Day

It’s Mothers’ Day and today we’re celebrating the mother that’s been around for 4.5 billion years - Mother Earth. 

  • Sweatucation

4 min read • 0 Comments

The Underarm Facial

Facials? For your armpits? You must be mad. 

  • Sweatucation

4 min read • 2 Comments

A Natural Deodorant for Hairy Armpits

Fussy  believes pits should be free, hence why our deodorant is free from aluminium, parabens, toxins and synthetic fragrances. And we’re not the only ones letting armpits do their natural thing: folks across the globe are embracing hairy armpits.

  • Sweatucation

3 min read • 0 Comments

Welcome to the Wonderful World of Refills

There’s no denying waste is a massive problem on our planet. On average each person in England and Wales produces nearly 500kg of household waste a year.

  • Opinion

4 min read • 0 Comments

The Problem with Polyester: What are we Absorbing When We Sweat?

Despite dominating the sportswear world, science shows that polyester isn’t best mixed with a sweaty workout. It can cause rashes, irritation, and contribute to a not-so-pleasant smell. All the things Fussy keeps at bay.

  • Sweatucation

4 min read • 0 Comments

How To Stop Sweat Stains and Save Your Shirts

Sweating is your body's built-in way to cool you down and regulate your temperature. That’s why our natural deodorant lets you sweat normally, without the stink. 

  • Sweatucation

4 min read • 4 Comments

Smell Like A Christmas Tree

hat's why we've taken these unwanted Christmas Trees and saved them from a miserable Christmas by turning them into deodorant. Yes that’s right - deodorant. 

  • NEW LAUNCH

3 min read • 0 Comments

Mental Health Awareness Week

We all know that to be healthy, you need to eat well and exercise, but looking after our mental health often falls by the wayside, especially when life gets busy. This Mental Health Awareness week we take a look at how to look after the people behind those pits.

  • Sweatucation

4 min read • 1 Comments

A Home For Douglas

Meet Douglas 🎄. The star ⭐ of our new (and first ever) Christmas advert. What Douglas wants more than anything else is to be a family's Christmas Tree. But will he get what he wished for? Watch the full ad and find out!

  • Behind The Screens

1 min read • 3 Comments

How To Have A Sustainable Christmas

Christmas is one of the most joyful times of the year. But it’s also one of the most wasteful with millions of unwanted presents, the bulk food buying and all those single-use items.

  • Opinion

5 min read • 0 Comments

Burning Questions On The UK Heatwaves

The UK is in the grips of its second heatwave of the summer, and although Fussy deodorant may be keeping our armpits smelling fresh all day long, we know there are worries about the heatwave that go beyond keeping BO at bay. 

  • Sweatucation

4 min read • 0 Comments